This press kit was created to promote the launch of Tower Prep, a live-action show about a group of students with special abilities who wake up one day to find themselves in a mysterious inescapable prep school. Many questions about the school’s purpose and how they arrived there are addressed in the series. The kit was positioned as a standard orientation handbook but contained clear glossy overlay questions on all the photography that alerted the viewer that all is not what it seems at Tower Prep. The kit contained a screener DVD and press materials.
Cartoon Network Latin America
Print
This multi-language sales and press kit was created for Tooncast, a cable network that is part of Cartoon Network Latin America. The kit was designed to align with the visual brand identity of the network and continued the frenetic motion and pacing of the on-air promotions. It contained a volvelle wheel of opposing characters that appeared regularly on the network, as well as a screener DVD and regional sales office contact information.
Startup Riot
Illustration, Tangibles
This shirt design was developed for a live screen printing shirt giveaway at the Startup Riot 2015 event. Startup Riot is an Atlanta based event to showcase pitches from 30 local startups and 3 winners of the event receive coaching, guidance, and funding. The tee was conceived as a coveted item that was topical to the event, but also gave a nod to the the local culture of Georgia and the south.
Silver Screen Society
Illustration
Silver Screen Society is an online gallery of illustrators, designers and artists who come together monthly to honor an assigned film in a creative and artistic way. I chose to depict the Sorcerer’s Apprentice section of Fantasia because it offered the potential of a rich, colorful, dynamic and dramatic set of visuals to play with and is one of the most recognizable scenes from the film.
Cartoon Network
Print, Tangibles
This sales and press kit was created to promote the launch of The Secret Saturdays, an animated adventure show about a family that studies mythical creatures such as Bigfoot and the Loch Ness Monster. The kit included a reversible self-mailing glow-in-the-dark printed bag, and a double-sided character description wheel that housed a screener DVD and press materials.
Cartoon Network Latin America
Design, Tangibles
This licensing style guide from the show Samurai Jack was developed for retail and consumer products applications. Licensees were able to create products from a collection of themed character art, patterns, borders, fonts, and design elements. The outer packaging and DVD face was designed to align with the show style and to set the tone for licensee product.
BDA Gold Award Winner: Style Guides
Jayro has worked with many clients on producing quality custom illustrations for licensing, print and digital applications.
Walt Disney Imagineering
Design, Illustration
Walt Disney Imagineering crafted a scavenger hunt through the World Showcase at EPCOT to promote the launch and ongoing awareness of Muppets Most Wanted in theaters. I developed and designed the print collateral for the team at WDI which included a double-sided MBI dossier notebook full of clues, reward stickers at each location, and an official MBI identification card and badge upon completion of the entire hunt. Elements from the dossier were re-purposed throughout the park to create signage, kiosks and other environmental pieces to further the story and engage the park guests.
The Muppets, and all images © Disney
Marist School, Atlanta
Illustration
Marist School produces a quarterly alumni magazine with a guest writer penning the Last Word column. These editorial spot illustrations accompanied articles in various issues.
In 2014, the Atlanta Jewish Film Festival held an art party to celebrate several prominent Jewish film directors in tandem with the festival. MailChimp partnered with AJFF to create limited edition screenprinted posters to honor the featured directors’ accomplishments and give away items to the party attendees. I was contacted by MailChimp to create a poster featuring Mel Brooks and showcase his films without using words, titles, or any copyrighted elements. Each face thematically represents one of each of his twelve major films.
