Category: Digital, Illustration
Jayro worked with Look-Listen to create illustrations, and characters for an immersive digital marketing iPad app for their client, Selligent. Each character represented a different phase of marketing, and each icon helped illustrate certain aspects of the process. Selligent wanted a cheeky, fun approach to make the app engaging and entertaining. This was achieved through the use of their bright palette, light-hearted characters and design touches. We included a special easter-egg appearance by a famous Commodores front-man since the app is so easy to use. Easy like Sunday Morning!